Enjoy beautifully straight results. With adjustable temperature settings, advanced stable heater and even heat distribution plates, you can use it to create stunning styles.

For fast results that keep their hold, the straightener features special even heat distribution plates. These ensure the straigh teners heat up from edge to edge for beautifully balanced styling from root to tip. 75% of women agreed it left their hair feeling silky smooth

Say goodbye to annoying temperature dips with our Advanced Stable Heater technology. This stabilises the heating performance and helps the plates remain at the optimum temperature throughout use to give you stunning results from root to tip with every stroke.

Moisture rich nanoe™ technology in our hair straightener enriches the hair to help deliver visible shine and smooth finish. 72% women agree.* nanoe™ also holds approximately 1000 x more moisture than ions.** As well as improving shine nanoe™ technology can reduce static and smooth hair after use.

For instant and effortless styling results, our hair straightening plates come with a ceramic finish to make it easy to glide ov er your hair. These Advanced Smooth Ceramic Plates provides smooth sliding performance* so you can smooth your hair to stunning effect.

For days when you’re in a hurry and need stylish results fast, the EH-HS99 will stand you in good stead, heating in just 30 seconds*.

There are five temperature settings on board to suit your hair type and desired level of straightening. Choose from 150°C, 170°C, 180°C, 200°C or 230°C to make it easy for you to achieve the style you want.

Our design benefits from slim head that make it easy to tackle the hair nearest to the root all while enriching hair and adding shine while it glides through hair. A comfortable thumb holder makes our straightener a joy to use for fast and effective results.