AI Brightness Control ensures the perfect brightness level for any environment, adapting to brightness by surrounding ambient lighting.
AI Picture Pro
Enhanced depth of field technology ensures foreground subjects stand out for a more three-dimensional look. Dynamic Vivid mode uses AI learning to analyse your content and expands the colour gamut to maximise your image's colour potential.
AI Sound Pro
The α5 Gen5 AI Processor virtually up-mixes two-channel sound to convincingly mimic 5.1.2 surround sound, enhancing the quality for a better listening experience. LG UHD optimises automatically - recognising genres and optimising the sound.
*86""UQ91 features α7 Gen5 AI Processor. *UQ81/80/769/75 feature virtual surround 5.1 up-mix.
*Service availability may differ by region or country. *Separate subscriptions required for OTT services.
Smart beyond what you think
Easy control with just your voice. Smart Voice Control via Google Assistant, Amazon Alexa, Apple AirPlay and more, make controlling your LG UHD TV easier and quicker than ever.
*Google is a trademark of Google LLC. *Google Assistant is not available in certain languages and countries. *Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries. *Supported menus and apps may vary by country. *Menus displayed may be different upon release.
Enjoy comfort by logging into your own account and watching recommended content just for you.
*Reduced or limited content may be shown depending on region and network connectivity. *An unlimited number of profiles can be created however the homescreen will only display up to 10 profiles.
With Sports Alert, you can stop worrying about missing out on your favourite matches! Receive notifications before all the most important games.
*Supported sports and leagues may differ by country. *Service availability may differ by region or country.
Cinema-like experience at home
Watch in 4K and enjoy a viewing experience like the one in the cinema.
With HDR10 Pro, brightness level is adjusted to enhance colour and clarity in every image. Be mesmerised by how realistic your content looks.
Enjoy your favourite films just the way they were filmed and appreciate the elements of authenticity from the perspective of the director.
Access to your favourites
Connect to your subscribed OTT media services to keep up with your shows.
Gear up for epic gaming
Enjoy a fantastic gaming experience using Cloud Gaming, Game Dashboard & Optimiser, and HGiG.
Game Dashboard & Optimiser
Find all the settings you need for optimal gameplay in one place. Game Dashboard allows you to change the current game genre settings quickly.
LG has partnered with some of the biggest names in the gaming industry, allowing you to enjoy the latest HDR games and immerse yourself in your gameplay.
*Subscriptions required for GEFORCE NOW and STADIA. *Supported partnerships may differ by country. *Game Dashboard & Optimiser on cloud gaming will be available from the second half of 2022. *Subscriptions required for GEFORCE NOW and STADIA. *Supported partnerships may differ by country. *Game Dashboard & Optimiser on cloud gaming will be available from the second half of 2022. *HGiG is a volunteer group of companies from the game and TV display industries that meet to specify and make available for the public guidelines to improve consumer gaming experiences in HDR.